Cultivating Purpose with guest faculty Tim Parr

How to “Age Awesome” in Business and Life

Feb 17 - Feb 22, 2025 in Baja, Mexico

Led by: Tim Parr, Christine Sperber, Teddi Dean, Jed Tarlow

Financial aid is available. Apply Here.

Say yes to your next big life or business adventure with CADDIS founder Tim Parr

Cultural norms around aging are baseless and absurd.

Not only in terms of the joy, vitality, and fulfillment you’re able to experience in your personal life – but ALSO in terms of what you’re able to accomplish as a career professional, entrepreneur, or impact maker.

CADDIS founder Tim Parr knows this very well.

After a successful career as an entrepreneur and business strategist who’s worked with some of the world’s most respected brands in the apparel and specialty sporting goods industries, he decided to found an eyewear company dedicated to crushing ageist stereotypes.

And that company – which calls itself an "anti anti-aging brand" and is dedicated to empowering people to own their age and the awesomesness of getting older – quickly became a hugely successful eyewear brand.

Now he’s bringing his brilliance to MEA to help midlifers like you unlock your own ability to “age awesome” and clarify what you want your next big adventure in life or business to look like.

In this transformative workshop co-facilitated with CADDIS Eyewear founder Tim Parr, you will crush ageist stereotypes and open yourself to possibility and design a no-holds-barred vision for the next chapter of your life or business that inspires and fulfills you.

What you’ll gain

Through a combination of our MEA Cultivating Purpose curriculum and experiential activities with Tim Parr, you will:

Reframe aging as a time for exploration, adventure, and growth in your life and/or business
Adopt a “punk as hell” attitude toward embracing the awesome opportunities of getting older
Develop a flexible beginner’s mind that makes it easier to learn new ways of thinking and doing things
Explore entrepreneurial pattern recognition and cultivate the ability to identify potential growth opportunities
Evolve beyond a “courage or fear” mindset and move forward through curiosity and strategic risk-taking
Discover why the phrase, “I have this great idea, but promise that you won’t tell anyone” is a huge red flag

You will leave feeling energized and inspired to delve into your interests and ideas and will be excited to take your next steps toward making your “next big thing” a reality!

Meet your faculty

Tim Parr

CEO and Founder of CADDIS Eyewear

Entrepreneur | Startup Founder | CEO | Creative Director | Brand Strategist

Tim Parr is the CEO and Founder of CADDIS, an eyewear brand that crushes age stereotypes. He believes in defying our society’s addiction to youth and fueling getting older and owning it.

Tim got his start as an entrepreneur when he founded Swobo, a California action sports clothing company that expanded into a bike company. After that he worked for some of the world’s most respected brands, such as Patagonia, L.L. Bean, Filson, and many more. He has lectured at the Stanford School of Design, Modern Elder Academy, San Francisco Academy of Art, and the California College of Arts.

In 2013, he formed a bluegrass band and hit the road touring the Western United States – despite not knowing how to play the guitar. He has made a successful life out of defying norms and expectations and exploring opportunities based on his interests and instincts rather than what mainstream thinking would have us believe is the “proper” way to do things.

Now he’d like you to understand how awesome your life can be when you embrace possibility and “do the thing” you have been dreaming about doing.

This workshop is for you if...

You’re the kind of person who has always danced to your own beat and rejects default adherence to mainstream “wisdom”

You’re excited to move beyond cultural norms around aging and adopt a beginner’s mindset to optimize learning and growth

You’re thinking about embarking on a new life or business project but aren’t sure how to get started

You’re interested in learning how to recognize entrepreneurial patterns and identify opportunities that merit exploration

You dream of doing something completely different and need to create a next-steps roadmap for making it happen

You are excited to evolve beyond the limited thinking of “playing it safe” to discover how awesome your life can be

Do this powerful work on our awe-inspiring beachside campus in Baja

Baja, Mexico

El Pescadero Resort

A stunning oceanfront property offering all of the amenities of a luxury hotel with beautiful beaches perfect for swimming or surfing. Located on the southern tip of the Baja Peninsula, just a short drive from Todo Santos, the “Pueblo Magico”.

Beach walks
Poolside lounging
Warm ocean waves
Fire pits
Magical sunsets

Meet your MEA facilitators

In addition to the powerful sessions conducted by Tim, you will be guided through the core MEA Cultivating Purpose curriculum by our faculty members:

Christine Sperber is a former professional snowboarder and seasoned entrepreneur who has launched and operated hotels, managed pro athletes, and worn the hats of writer, restauranteur, and more.

She has been with MEA since the beginning and is a devoted team builder whose authenticity, values-based leadership skills, and empathetic engagement create community wherever she focuses her attention.

Christine is an ardent activist and igniter of new ideas. You’re going to love her boundless energy and dedication to creating transformative experiences that change people’s lives. “I had the sheer pleasure of working with Christine in a number of capacities over 10 years. I have met very few people as passionate, open, personable, and dedicated as she is in any line of work she was engaged in. I look forward to any opportunity I might have to work with her in the future.” – Scott Owen, Executive Sales Management & Strategy

Teddi Dean is the Head of Mindfulness and Movement here at MEA. He offers a fun, accessible and wisdom filled approach to both mediation and yoga. Teddi loves working with beginners and has a gift in showing that each and every one of us is capable of dropping into stillness.

Teddi Dean grew up in Southern California where he was immersed in surf and skateboard culture. He was part of skateboard royalty as a team member of the infamous Powell and Peralta Bones Brigade.

Jed is a student of the world and the human condition. He came from a nomadic career in river exploration, conservation, and guiding to settle in Baja Sur and build a B&B to help people connect with this powerful landscape. He’s passionate about taking care of people, creating enriching conversations, and chasing another dreamy wave.

Most people in midlife don’t realize how good they have it

No matter where you are, you are just getting started.

You have so much potential that is waiting to be unleashed – and you have so many resources at your disposal to make your life and business dreams a reality!

When you give yourself permission to follow your own path and pursue the opportunities that excite you, you will be amazed at where your journey will take you.

Are you ready to discover what “aging awesome” in life and business can look like for you?

People come for the workshops,
but they stay for the community

This is truly MEA’s “secret sauce” and something you can only experience in person: the powerful connections you will make, not only with your fellow participants and the incredible MEA faculty, but also the deeper sense of connection you will feel to your own inner self and the natural world around you.

Research into aging shows that your relationships play a HUGE role in your health and wellbeing later in life. At MEA, you will make deep and lasting connections and become part of a larger community that will make your life richer and more meaningful.

Many of our alumni cohorts have stayed in close touch for years after their workshop and we have a growing number of local alumni chapters all over the world. It’s a joy for us to see them continuing to offer each other community, friendship, and support as they create thriving midlives for themselves. So if you have been feeling at all disconnected or isolated on your journey, we would love to have you join us!

Have we mentioned the food?

The MEA experience is designed in part by Chip Conley, a world-renowned boutique hotelier, which means the food is amazing.

All of the ingredients are locally sourced, organic, and made from scratch in our kitchens by hand-picked chefs. The delicious breakfasts, lunches and dinners will leave you feeling nourished inside and out – not to mention the blended drinks made with fresh fruit and other top-shelf ingredients.

Each retreat center has multiple kitchens that always have snacks and beverages available. At MEA, we believe that thriving is delicious!

Your Workshop Includes

5 days and nights of lodging at our boutique luxury retreat center in Baja or Santa Fe with all of your meals, snacks, drinks and other amenities included
Daily sessions and experiential activities to help you connect with your inner self, envision your desired experience, and release what no longer serves you
Meditation covering a range of practices to soothe your nervous system and help you cultivate greater mindfulness and presence in the moment.

Movement to get the energy flowing and build your strength and agility as you chart your course forward to the life you want to live.
Incredible bonding experiences with the most amazing humans you’ll ever meet.
Three delicious, chef-prepared meals plus snacks throughout the day prepared from scratch with the freshest local ingredients.
Festive gatherings to cultivate connection and celebrate the joy and beauty of life.

Tuition starts at $4,000

Ready to start your journey?